Grady Eifert 2025-26 Men's Basketball Staff
Assistant Coach
A Fort Wayne, Indiana, native and former Purdue student-athlete and graduate assistant, Grady Eifert joined Shrewsberry’s staff ahead of the 2023-24 season. Eifert, who served as a video coordinator in both years at Penn State under Shrewsberry, began his stint with the Irish as Development & Recruiting Coordinator. In the summer of 2025, his title changed to Assistant Coach. He kickstarts year three with the Irish for the 2025-26 season.
Prior to following Shrewsberry to Penn State, Eifert spent the previous two seasons on staff at Purdue as a graduate assistant. His role included opponent scouting, film breakdown and helping with individual workouts and administrative duties.
Eifert, along with Tre Whitted, have helped developed the strongest guard duo in the ACC. That’s right, Markus Burton and Braeden Shrewsberry had the highest combined scoring average amongst any other ACC guard duo. Burton was the 2024 ACC Rookie of the Year and now a two-time All-ACC selection with Second Team honors in 2025. Burton led the ACC in scoring during the 2024-25 season, averaging 23.5 ppg. Then there’s Shrewsberry, who grew his game from year one to year two. Case in point, last season he averaged 14.0 ppg, up from his rookie year’s 10.2. He shot 41.3 percent last season, up from his freshman year’s 39.8 percent.
As a student-athlete, Eifert arrived at Purdue as a freshman walk-on before earning a scholarship as a sophomore and working his way to starting all 36 games as a senior for a Purdue squad that advanced the Elite Eight in his senior season. Eifert shot over 50.0 percent from the field during his senior season, a team-best 43.8 percent from three-point range and boasted an assist-to-turnover ratio of 3.11 while leading the country in offensive rating. Eifert helped the Boilermakers to a pair of Big Ten championships in 2017 and 2019.
Eifert was named Purdue’s recipient of the 2019 Big Ten Outstanding Sportsmanship Award, the team’s Courage Award and Mr. Hustle Award. He earned a bachelor’s degree in selling and sales management from Purdue in 2019 and a master’s degree in organizational leadership and supervision in 2021.